May 18, 2022


Half the Automotive

More car buyers building their own online as CT dealership lots remain depleted

Ordering direct from the manufacturer has been a car buying option for decades, but these types of sales have intensified in recent months as ongoing supply chain issues have left local dealerships with nearly empty lots.

The process to build your own new car involves customers going online or into a local dealership and picking out the specific color and options they want. More customers have been opting for this method instead of picking from the limited selection at the local dealership.

“The process varies from one dealer, one car manufacturer to the next,” said Ivan Drury, senior manager of insights at, a California-based online resource for automotive inventory and information.